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RCS, the so-called SMS 2.0
A new interactive messaging technology. Send multimedia. Build loyalty. Increase satisfaction and sales. Try SMS 2.0 for businesses
RCS communication for business
RCS technology, also known as SMS 2.0, combines multiple forms of content in a single message. It enables interactive and engaging communication with customers. You can run mobile advertising campaigns by using rich messages enhanced with graphics and multimedia files. Personalizing messages improves customer experience and strengthens brand loyalty. Read status, detailed reports, and marketing campaign performance analysis allow for better customer profiling and more effective communication.
See what features RCS offers:
See when your recipients read the message
With RCS, you gain access to detailed status information for every sent message – see when it was delivered and when the recipient read it.
This is not just convenience, but a real advantage in customer communication:
- Monitor campaign effectiveness in real time
- Respond faster thanks to instant read notifications
- Optimize follow-ups based on actual engagement
Become confident, that your messages truly reach and influence your audience.
Showcase your products on a multimedia carousel
RCS enables the creation of dynamic, interactive messages featuring a product carousel. Instead of plain text, your customers will see an engaging overview of your offer in an attractive format:
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📸 High-quality images and descriptions
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🔗 Links to specific products or websites
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🧭 Horizontal scrolling – just like in a mobile app
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🛒 Increased chances of conversion without leaving the message app
Transform your message into a shopping experience – right in your customer’s inbox.
RCS enables the creation of dynamic, interactive messages featuring a product carousel. Instead of plain text, your customers will see an engaging overview of your offer in an attractive format:
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📸 High-quality images and descriptions
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🔗 Links to specific products or websites
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🧭 Horizontal scrolling – just like in a mobile app
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🛒 Increased chances of conversion without leaving the message app
Transform your message into a shopping experience – right in your customer’s inbox.
Footwear industry
Beauty industry
Automotive industry
Electronics industry
Build trust through brand verification
RCS enables official verification of your company as the message sender. This allows recipients to see your brand name and logo, ensuring the communication comes from an authentic source. It’s more than branding – it’s trust that starts from the very first contact.
Measure the effectivness of your campaigns
With RCS, you have access to detailed data on your campaign performance — no guessing whether the message was delivered or read.
- Check how many people opened the message
- See when it was read
- Track button and links engagement
Make decisions based on data, not assumptions. Optimize communication to deliver real results.
Impress with exceptional image and sound quality
Your brand deserves better presentation than blurry MMS messages. With RCS, your content reaches customers in quality that truly captures attention and boosts engagement.
RCS supports high-resolution photos, videos, and audio files without the compression typical of MMS. Your content looks professional and exactly as you want it to be remembered.
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See how to use carousels in RCS
See how RCS ensures security
See how you can measure the effectiveness of RCS campaigns
See the quality of multimedia you can expect in RCS.
Use of RCS in various industries
Discover the possibilities of RCS messaging technology in your industry.
Gain advantage over your competitors
Leverage the technological advantage offered by RCS and impress your customers with interactive communication capabilities.
- Send interactive multimedia messages
- Share product and service catalogs
- Conduct conversations through semi-automated communication trees
All of this works within the standard SMS app – your customers don’t need to install any additional software to receive RCS messages on their phones!
Product features
Sending high-quality photos, videos, and audio files
Sending text files in various formats
Two-way communication
Handling inquiries, orders, and complaints
Creating surveys
Interactive menu with selectable options
Message sent, delivered, and read statuses
High engagement rates
Detailed reports and comprehensive performance analysis
This gives us advantage over others
Frequently asked questions
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RCS is an advanced communication technology available in the native SMS app on Android phones. It enables companies to send text messages with enhanced capabilities such as rich multimedia content, visuals, surveys, group chats, interactive buttons, and much more. That’s why RCS messages are called SMS 2.0, as they also allow for extended analytics, providing sent, delivered, and read statuses. RCS is a replacement for traditional SMS with it’s modern and advanced features previously available only in internet messengers.
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Yes! With RCS messages, you can send files such as payment reminders and official documents related to debt collection proceedings, as well as receive read receipts. Such status can serve as evidence in court proceedings.
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The RCS solution known as SMS 2.0 offered by Tide Software provides companies with a range of benefits, such as:
• increased communication effectiveness through the delivery of attractive and interactive messages
• two-way communication with the client
• more in-depth analysis of customer behavior thanks to advanced reporting tools• RCS/SMS 2.0 channel integration with other channels available on TidePlatform
• enhancedforms of messages typical for many omnichannel-channels available in RCS technology -
RCS/SMS 2.0 communication offers companies possibilities such as:
• welcome messages with offers and information about products and services
• notifications about promotions and sales
• personalized messages, notifications about products tailored to user preferences based on their activity
• surveys, polls, and interactive forms that encourage participation due to their accessible format -
The RCS/SMS 2.0 communication solution from Tide Software offers:
• Possibility to send location
• Interactive catalog with redirects and product cards
• Action buttons increasing conversion
• The ability to conduct conversations with clients and send multimedia.
• Customer after-sales service
• Sending PDF files
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